Sue Frogley is the Global CEO of Talon, focused on scaling the Out of Home (OOH) agency globally, advancing digital innovation, and reinforcing OOH as a powerful, creative and data-driven medium.

With over 30 years in the media and advertising industry, Sue has built a standout reputation and proven track-record for driving business growth and industry recognition.

Before joining Talon in 2024, Sue was CEO of Publicis Media UK, leading a team of 1,800 people to secure major client wins and strengthening agency brands such as Zenith, Starcom, and Spark Foundry. During her tenure, she delivered five years of consecutive growth, consistently topping all industry new business rankings.

Prior to this, Sue was President of Global Client Solutions at Publicis Groupe and also spent several years at Dentsu, where she held various roles at the most senior level globally, latterly as President of Commercial Operations.

Sue is an active mentor and member of WACL (Women in Advertising and Communications, Leadership) and regularly makes time to mentor up-and-coming women in the industry, providing them with invaluable guidance, support, and opportunities to grow and succeed in their careers.

In recognition of her achievements, Sue has been named ‘CEO of the Year’ by Management Today, and one of Europe’s ‘Leading Women’ by AdAge.

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